Carving a Digital Identity for one of Mumbai’s newest Multispecialty hospitals
Solutions
- Website
- Content Marketing
- Mobile Apps
- Lead Management System
Client Overview.
Entering Mumbai’s competitive healthcare landscape, our client, a newly established multispecialty hospital, faced the challenge of making a strong first impression on patients. While the hospital offered advanced medical expertise and state-of-the-art facilities, it lacked digital visibility and seamless online touchpoints. Today’s patients, especially the younger generation, expect tech-savvy interactions and smooth digital experiences. They want to book appointments online, view reports online, and make online payments too. The hospital needed a strong digital presence to enhance patient experience and break into the highly competitive healthcare market.
Planning & Execution.
Our agency partnered with the hospital to build and optimize three core digital properties.
Website
We designed a responsive, patient-first website with smooth navigation, quick-loading pages, and a streamlined appointment booking system. The goal was to deliver seamless browsing and highlight the hospital’s specialties with clarity.
Mobile App
To extend accessibility, we created a mobile app that enabled patients to easily browse doctors, book appointments, access medical records, and receive timely reminders, all within a few taps.
Digital Portals
We have developed new online portals that streamline hospital operations and enhance patient convenience. These include features such as bed booking and online doctor consultations. The portals improve accessibility, simplify processes, and deliver a seamless digital experience for both patients and the hospital.
Corporate Portal
Our Corporate portal became a key driver of patient acquisition. From seamless website navigation to effortless appointment booking, every touchpoint was designed to put the patient’s first.
Lead Management System
Our integrated Lead Management System is where all inquiries from Google Ads are automatically captured and assigned to the respective hospital representative, streamlining communication and ensuring every patient inquiry is addressed promptly.
Results.
Our digital platforms became a key driver of patient acquisition. From seamless website navigation to effortless appointment booking, every touchpoint was designed to put the patient’s first. Social media engagement also increased,helping the hospital grab attention in a crowded market. The mobile app emerged as a trusted companion, making healthcare more accessible and convenient for all.
Client Impact.
It not only sparked conversations but also built a strong brand value and online presence, allowing the hospital to stand out in a highly competitive market. By creating seamless access across digital properties, we helped one of Mumbai’s newest hospitals deliver a great patient experience online, transforming clicks into care and positioning the hospital as a trusted healthcare destination.